New partners ergobaby to help us keep families close

A young Moldovan woman with long dark hair and a stripy top stands with her house in the background, her baby son in a baby carrier on her chest. His head peeps out smiling.

Baby carrier experts Ergobaby partner with us to deliver practical support and raise awareness

We’ve been working with families for nearly 30 years to keep children out of orphanages, and safe at home, close to the people who love them. So it was an easy decision to partner with ergobaby, the baby carrier experts who share our intimate understanding of the essential role of family in providing the love and care all children need.

Every baby deserves to experience those precious moments of connection with their mum and dad. It’s what makes them feel safe and loved.

For small children this is even more important – for every 3 months spent in an orphanage, children lose on average 1 month’s growth. 

D.E.Johnson,‘Medical and Developmental Sequelae of Early Childhood Institutionalization in Eastern European Adoptees’, in The Minnesota Symposia on Child Psychology. Vol 31: The Effects of Early Adversity on Neurobehavioral Development, ed. by Nelson (Mahwah, NJ: Lawrence Erlbaum Associates Publishers, 2001).

That’s why our teams support thousands of parents every year to give their children the best start in life, by keeping them close.

And to celebrate the start of our partnership, ergobaby delivered free Airmesh carriers from their new range to Moldovan families supported by our programmes. The carriers are supporting mothers with the smallest of babies, helping families bond, stay close and together:

"I am just happy to receive this baby carrier. I was thinking how I could raise some money to buy one, maybe a second hand, so that I could hold my baby in my arms as long as possible. It is really comfortable for me and my child to feel close."

Maria, mother of 5 children

"I would never have known what it is like to carry your child in your arms so comfortably, if I didn't have a baby carrier now.”

Ana, mother of 6 children

“Since I have been carrying my child with Ergobaby, he is no longer agitated; it seems to help him against intestinal discomfort. That's what I think. He became calmer. I am really happy.”

Galina, supported by our programmes partner CCF Moldova

All families were delighted to receive these carriers, and shared their stories with our programme partners CCF Moldova. Names have been changed.

In addition, ergobaby’s vital support will help us raise awareness amongst up to 100,000 parents and carers, of the harm done by orphanages and the importance of supporting children and parents to make this connection.

We're delighted to be working with Ergobaby on our shared mission: to support parents everywhere to have those special moments of connection with their children, by keeping them close.

Angharad McKenzie, Director of Global Marketing Communications and Fundraising

We’re excited to invite the ergobaby community of new parents and grandparents to join our movement to consign orphanages to history.

“We are really delighted to introduce our partnership with Hope and Homes for Children, a global expert in the field of deinstitutionalisation.

Our partnership will help Hope and Homes for Children to raise awareness of the harm caused by orphanages and the emphasis of supporting children and parents into loving and stable families whilst understanding the origin of family breakdown.“

Holly Brewer, Marketing Manager ergobaby UK